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51 Green Printing Tips
Tip #17 - How Do You Save Money On Your Next Print Job?
by Greg Barber
11/04/2009
Today Greg is discussing a question that is raised now more than ever when it comes to green printing:
How Do You Save Money On Your Next Print Job?
Saving
money is the first priority of many businesses and organizations who
need print jobs, and we get many questions on how you can go green and
still save money. As we wrote here before there's no contradiction
between the two, and I would like to suggest couple of ideas on how it
can be done.
1. Ask for alternative papers that are comparable to what you are looking for. I have a few ideas on saving you money.
- Use Sugar Cane Tree Free paper instead of Seed paper Seed
paper is one of the most expensive papers on the market today. My
clients cringe when I tell them each 13 x 19 sheet is $4.00. If you can
get away from having the seeds grow into flowers when disposing the
paper, I like sugar Cane as a substitute. It is Tree Free, and looks
recycled. It is 1/10th the price.
- Use 80# uncoated text in 100% PCW, when switching from 100# gloss recycled text for your next run
The uncoated text paper bulks higher than coated paper. The 80# text
would feel as thick as the 100# coated text, and save you 25% in the
amount of pounds of paper needed.This would also save money on postage
for any mailing jobs.
- Use a 90 bright white grade, instead of 96 bright white for your newsletters That
would save you $700, if you needed 500 pounds of paper. Our 90 bright
100% PCW paper is half the price of our 96 brightness papers in 100%
PCW. If you needed 5000 pounds of paper, that is a huge $7000 savings.
2. Let your printer or your agency suggest alternative page sizes Before you design the project. Sometimes ½" can make a big difference in your print bill. I just asked a client to go from 10" x 4" to 9.5" x 4", on their flat size, and we saved our client a ton of money,. We ran a 13 x 19 sheet, and I could get 6 out of the 13 x 19 size sheet, instead of 4 out.
Another example is our own landfill brochure. We had a page size of 6.5 x 6.5 inch for our 28 page plus cover brochures. We could only get two up on our 13 x 19 size digital paper. By making the page size 6 x 6, we could run 3 up, and since we had 8 forms, that saved us over 30% on our print costs.
Do you have more questions about going green and saving money on your next print job?you can email to greg@ecofriendlyprinter.com.
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